A passionate marketers point of view
Testing & Optimization
Marketing & Branding

Why you should be testing all the time and why you need more than one homepage

03/11/10 09:32 AM Filed in: Market Research
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“Continuous improvement is better than delayed perfection." -Mark Twain. It seems that many companies, however, don't believe in this philosophy when it comes to their websites. They don't test often enough and most have just one homepage. They are missing a valuable opportunity and it clearly shows they have a long way to go to master online marketing. Read More...

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